100% engagement from a 65+ audience

Learn how we successfully recruited a mix of 12 senior respondents aged 65+ in two northern locations for a complex three-stage interview in this eye-opening case study.

This was perhaps one of our greatest challenges yet, due to the different elements involved in the interview and respondent quota. However, not only did we maintain 100% engagement throughout the process, but the respondents gave us the most wonderful feedback, too!