What is Digital Ethnography?
Digital ethnography - or immersion - is the study of people in a real-world environment. It enables... Read the full blog
What is a focus group and how can it benefit your market research?
The lowdown on focus groups Focus groups are one of the most effective and popular market research... Read the full blog
An Introduction to Angelfish Fieldwork: Your Go-To for All Things Consumer Insight
At Angelfish Fieldwork, we're passionate about helping businesses uncover meaningful insights that... Read the full blog
Meet the Sales Team: Emma and Harry
Introducing our wonderful sales team, your first point of contact at Angelfish Fieldwork. Angelfish... Read the full blog
Building Strong Connections: Tapping into the Customer Voice for Lasting Insight Impact
In the modern world, brands face unprecedented challenges finding their customer’s unique voice.... Read the full blog
10 tips for conducting market research with children & young people
Qualitative market research with children and young people is an area that is continuing to grow in... Read the full blog
10 moderating tips to follow for successful focus groups
Running successful focus groups requires a great moderator who can bring out the best in... Read the full blog
The Potential of AI in Market Research
Artificial Intelligence (AI) is rapidly transforming many industries, and market research is no... Read the full blog
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