Angelfish Fieldwork Blog

Four tips and tricks to help you start telling stories in your market research
08 August, 2019 Storytelling: it’s a bit of an industry buzzword at the moment. In fact, everywhere you turn,..
A beginner's guide to getting the most out of your focus groups
05 August, 2019 The lowdown Focus groups are one of the most popular and effective market research methodologies..
How to make the most out of your insight budget
30 July, 2019 Market researchers are under pressure to deliver more strategic, in-depth insights faster than ever..
Meet the team: five minutes with Kelly
25 July, 2019 At Angelfish, one of the things we pride ourselves on most is the people in our team and the..
Understanding consent in market research: why this shouldn't hold you back
24 July, 2019 When carrying out market research, one of the first and most important things you need to do is..
How technology can make your accompanied shop even more awesome
17 July, 2019 The reason accompanied shops are such a great methodology is that they replicate real-life shopping..
How to achieve maximum engagement in your accompanied shop
11 July, 2019 So, you’ve decided to conduct an accompanied shop and you’ve worked tirelessly to source the best..
How to use the power of social to recruit for your next accompanied shop
03 July, 2019 In our previous article, we explained what accompanied shopping is and why it is such a popular..
Why market research is all about the relationships
28 June, 2019 Market research is changing. In today’s customer-centric world, brands need detailed insights to..
Accompanied shopping 101
26 June, 2019 In today’s world, the customer is becoming increasingly important. As brands fight to become more..