How to achieve great engagement in your MROC
Researchers who employ a market research online community (MROC) for usable insights need to put an... Read the full blog
Top Tips for Consent Forms for Market Research Participant Recruitment
Table of Contents What is a Consent Form? Why Consent Forms Are Essential Six Key Tips: What to... Read the full blog
AI in 2025: What We Learned from the Angelfish Community
AI is everywhere right now. Whether it’s writing content, answering questions, or even creating... Read the full blog
An Introduction to Angelfish Fieldwork: Your Go-To for All Things Consumer Insight
At Angelfish Fieldwork, we're passionate about helping businesses uncover meaningful insights that... Read the full blog
Menopause Awareness: What We Learned from Women Aged 40–60
Recently, we went out to our community and asked what menopause means to them - here's what we... Read the full blog
Six Reasons to Conduct a Pilot Study for Qualitative Research
Pilot sessions are used extensively throughout market research in order to reduce risk or... Read the full blog
Tapping into the Customer Voice for Lasting Insight Impact
In the modern world, brands face unprecedented challenges finding their customer’s unique voice.... Read the full blog
How to Engage Participants in Qualitative Market Research
In qualitative market research, the value of your insights directly depends on how engaged your... Read the full blog
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