Angelfish Fieldwork Blog

How to make the most out of your insight budget
30 July, 2019 Market researchers are under pressure to deliver more strategic, in-depth insights faster than ever..
Meet the team: five minutes with Kelly
25 July, 2019 At Angelfish, one of the things we pride ourselves on most is the people in our team and the..
Understanding consent in market research: why this shouldn't hold you back
24 July, 2019 When carrying out market research, one of the first and most important things you need to do is..
How technology can make your accompanied shop even more awesome
17 July, 2019 The reason accompanied shops are such a great methodology is that they replicate real-life shopping..
How to achieve maximum engagement in your accompanied shop
11 July, 2019 So, you’ve decided to conduct an accompanied shop and you’ve worked tirelessly to source the best..
How to use the power of social to recruit for your next accompanied shop
03 July, 2019 In our previous article, we explained what accompanied shopping is and why it is such a popular..
Why market research is all about the relationships
28 June, 2019 Market research is changing. In today’s customer-centric world, brands need detailed insights to..
Accompanied shopping 101
26 June, 2019 In today’s world, the customer is becoming increasingly important. As brands fight to become more..
Four tips for capturing Generation Z’s attention
13 June, 2019 Ah, Generation Z. Teenagers today have got a bit of a bad reputation when it comes to market..
Let’s hear it for the dads! Why market research isn’t just about mums
28 May, 2019 There’s no denying that the subject of gender equality is all over the media at the moment. But the..