GLP-1 Research: Understanding a Rapidly Changing Consumer Journey
GLP-1 drugs are changing more than what people eat. They may also be changing how consumers think... Read the full blog
The Risks of Using AI to Write a Market Research Brief
AI is everywhere in market research right now. Across the industry, it’s being used for data... Read the full blog
From TikTok to ChatGPT: Understanding Today's Consumer Health Trends
Ask someone how they'd research a health concern today, and a doctor's appointment probably isn't... Read the full blog.png?width=574&name=AI%20AND%20THE%20CONSUMER%20HEALTH%20JOURNEY%20(1).png)
UK Under-16 Social Media Ban: Pulse 1 Findings
Should children under 16 be banned from using social media? It's a question we're likely to hear a... Read the full blog
How AI Is Reshaping Consumer Behaviour and Health
If you've ever asked "Doctor Google" whether you should be worried about a symptom, you're in good... Read the full blog
GLP-1 Consumer Insights: How Weight-Loss Drugs Are Changing Behaviour
GLP-1 medications have become one of the biggest healthcare and consumer behaviour shifts in recent... Read the full blog
Accompanied Shopping Research for FMCG: Real Shopper Behaviour
There’s a strange thing happening in FMCG at the moment. Consumers are more informed, more... Read the full blog
How Do Qualitative Research Recruitment Agencies Verify Participants?
One of the questions we're hearing more and more from clients isn't about methodology, incentives... Read the full blog-3.png?width=574&name=Untitled%20design%20(5)-3.png)
