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    Why Go Pro could be the answer to your qualitative fieldwork

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    Person out running as part of wearables in qualitative market research

    What impact will wearables have on qualitative market research?

    Wearables are the new kid on the block when it comes to qualitative market research, but it... Read the full blog

    Can the Smartwatch Transform Qualitative Market Research?

    The idea that a person could search for information with a special pair of glasses, check their... Read the full blog
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    Consumer health & the internet: What does it mean for qual market research?

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