Consumer Health Research Recruitment: Writing an Audience Brief
Consumer expenditure on health products and services in the UK reached £35.5 billion in 2025,... Read the full blog
How to Conduct Ethical Research with Vulnerable Participants
Vulnerability in research describes circumstances that may make it harder for someone to... Read the full blog
GLP-1 Research: Understanding a Rapidly Changing Consumer Journey
GLP-1 drugs are changing more than what people eat. They may also be changing how consumers think... Read the full blog
The Risks of Using AI to Write a Market Research Brief
AI is everywhere in market research right now. Across the industry, it’s being used for data... Read the full blog
From TikTok to ChatGPT: Understanding Today's Consumer Health Trends
Ask someone how they'd research a health concern today, and a doctor's appointment probably isn't... Read the full blog.png?width=574&name=AI%20AND%20THE%20CONSUMER%20HEALTH%20JOURNEY%20(1).png)
UK Under-16 Social Media Ban: Pulse 1 Findings
Should children under 16 be banned from using social media? It's a question we're likely to hear a... Read the full blog
How AI Is Reshaping Consumer Behaviour and Health
If you've ever asked "Doctor Google" whether you should be worried about a symptom, you're in good... Read the full blog
GLP-1 Consumer Insights: How Weight-Loss Drugs Are Changing Behaviour
GLP-1 medications have become one of the biggest healthcare and consumer behaviour shifts in recent... Read the full blog
