Discover our recent blog posts

5 reasons why you need market research online communities

A market research online community is a modern research technique whereby a group of pre-determined... Read the full blog

10 Reasons Your Agency Needs To Put MROCs in Your Proposals

Focus groups have long been an important strategy for market research agencies that want to help... Read the full blog

What is a Market Research Online Community?

The AQR describes a market research online community as “a closed network of respondents taking... Read the full blog

Why Conduct Market Research Online Communities?

You already know what a Market Research Online Community (MROC) is, and that this internet-based... Read the full blog

Millennials & Market Research Online Communities: The Perfect Match

Millennials are an increasingly important demographic to market researchers. They comprise a large... Read the full blog

How Mobile Research Communities Can Deliver Better Insight

You probably already know the difference between qualitative and quantitative research, but in case... Read the full blog