Discover our recent blog posts

How to Spot Participant Recruitment Issues Before Fieldwork

You've been handed an important brief. It's a big project. Stakeholders have flown in from across... Read the full blog

6 Tips for Successful Customer List Recruitment

When it comes to finding the right people for your next qualitative market research project,... Read the full blog

10 Questions to Ask a Research Recruitment Agency

Choosing a recruitment partner can feel a bit daunting. There’s a lot riding on it, after all. At... Read the full blog

5 Tips for Recruiting Gen Z and Millennials for Market Research

Skinny Jeans vs Middle Parts: The Researcher’s Dilemma You’ve probably seen the memes: Millennials... Read the full blog

5 Things You Should Be Doing for More Inclusive Market Research Recruitment

Inclusive recruitment is about more than fairness. It’s about accuracy. If the people taking part... Read the full blog

How to Engage Participants in Your Online Research Community

Creating a successful Market Research Online Community (MROC) isn’t just about setting up a... Read the full blog

Recruiting the Over-60s: Why It’s Time to Rethink the ‘Older Audience’

When it comes to recruiting participants aged 60 and over for market research, too often they’re... Read the full blog

What Does a Research Recruitment Agency Do — And How Do You Measure Success?

What Does a Research Recruitment Agency Do? A research recruitment agency finds, screens, and... Read the full blog

4 Recruitment Pitfalls to Avoid in Market Research

If you’ve ever had a research project derailed by a last-minute dropout or spent hours trying to... Read the full blog

Recruiting Participants for Research: 8 Effective Methods

Recruiting participants for research is one of the most critical steps in any qualitative study,... Read the full blog