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The importance of over-recruiting your focus group respondents

13 October, 2016 An over-recruit pretty much does what it says on the tin – it’s simply when you recruit more..

17 August, 2016 Running successful focus groups requires a great moderator who can bring out the best in..

26 May, 2016 Focus groups have always played a key role in market research since they are one of the most..

30 March, 2016 Tips for Focus Groups 1) What is a focus group? Focus groups are a dynamic research process and can..

08 October, 2015 Conducting an online focus group is a highly effective way to draw insights from a range of..

26 May, 2015 Where should I host my focus group? Top tips for finding the right venue

25 March, 2015 Online focus groups offer convenience, low cost and eliminate the need for travel whilst still..

25 March, 2015 What is a focus group research method? Focus groups are one of the most effective and most..