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Kelly Barnard
Recent Posts
Belle shortlisted for the AQR Parker Prize
Did you know that our very own Amabel was recently shortlisted for the AQR’s Parker Prize for...
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5 quickfire ways to recruit high-quality people for user testing
We’ve said it before, and we’ll say it again. When it comes to conducting user testing, the quality...
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5 things to know about writing market research recruitment questionnaires
If you are conducting a market research project, one of the first things you will need to do is...
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Six signs it’s time to team up with a market research fieldwork agency
Are you struggling with your market research recruitment? Perhaps you’re finding it hard to source...
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Research recruitment cannot succeed on typing tools alone (here’s why)
A typing tool, also known as a segmentation tool or an algorithm, is something used to define...
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8 things your qual market research recruitment consent form must include
When it comes to participant recruitment in qualitative research, informed consent is vital. As...
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5 fantastic task ideas to improve your next focus group
Read this blog to discover some fantastic focus group activities to get you the insights you need...
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Five tips for expert respondent validation in online market research
Expert respondent validation is an integral part of the fieldwork process: As a market researcher,...
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7 questions you need to ask before choosing MROC software
Are you thinking of making the move to market research online communities? Or maybe you’ve already...
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The conscious consumer and how to target them for market research
According to recent research, 75% of Brits are adopting ethical shopping and healthier eating...
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