Discover our recent blog posts

Kelly Barnard

Recent Posts

Understanding the process of finding participants

Understanding the process of finding participants A good qualitative market research study is all... Read the full blog

How tech can help reduce respondent fatigue

Respondent fatigue is a very real, and a growing problem in the market research world. In fact, 39%... Read the full blog

Our step-by-step guide to qualifying participants for qual MR

You’ve decided on your objectives, identified your target audience and even recruited some pretty... Read the full blog

Market research methods explained

When it comes to effectively engaging with your target audience and generating the results you... Read the full blog

Five onboarding tricks you won’t want to miss

You probably already know about the benefits of online qual research: it’s a fast and... Read the full blog

What’s included in my fieldwork costs?

The success of your qualitative market research project ultimately depends on the people recruited... Read the full blog

4 top tips: researching sensitive topics with children & young people

There are a number of things to think about when conducting qualitative market research with... Read the full blog

Four ways to recruit young people via social media

Teenagers and young people can have a bit of a bad reputation in the research world. Researchers... Read the full blog

Four mobile ethnography lessons you won’t want to miss

Mobile ethnography is transforming qualitative market research by turning participants into... Read the full blog

What exactly should I expect from my market research recruitment updates?

If you want to get the most out of your market research project, one of the most important steps is... Read the full blog