Recent Posts
A beginner's guide to getting the most out of your focus groups
The lowdown Focus groups are one of the most popular and effective market research methodologies... Read the full blog
Understanding the Process of Finding Participants
Struggling to find high quality participants for your upcoming project? Discover everything about... Read the full blog
How tech can help reduce respondent fatigue
Respondent fatigue is a very real, and a growing problem in the market research world. In fact, 39%... Read the full blog
Our step-by-step guide to qualifying participants for qual MR
You’ve decided on your objectives, identified your target audience and even recruited some pretty... Read the full blog
Market research methods explained
When it comes to effectively engaging with your target audience and generating the results you... Read the full blog
Five onboarding tricks you won’t want to miss
You probably already know about the benefits of online qual research: it’s a fast and... Read the full blog
What’s included in my fieldwork costs?
The success of your qualitative market research project ultimately depends on the people recruited... Read the full blog
4 Top Tips: Researching Sensitive Topics with Children & Young People
There are a number of things to think about when conducting qualitative market research with... Read the full blog
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