--- title: Learn more about recruitment! (6) description: Welcome to our blog - here you will find all things market research related. Including hot topics, trends & hints & tips! (6) --- [![Angelfish Fieldwork](https://info.angelfishfieldwork.com/hubfs/2019%20Logo%20PNG.png)](https://angelfishfieldwork.com/) - [About Us](https://angelfishfieldwork.com/about-us/) - [What makes us different](https://angelfishfieldwork.com/about-us/what-makes-us-different/) - [What we do](https://angelfishfieldwork.com/about-us/what-we-do/) - [Meet the team](https://angelfishfieldwork.com/about-us/meet-the-team/) - [Our Community](https://angelfishfieldwork.com/our-community/) - Sectors - [Media](https://angelfishfieldwork.com/our-community/our-community-media-market-research-recruitment/) - [Retail](https://angelfishfieldwork.com/our-community/recruiting-retail-market-research/) - [Charity](https://angelfishfieldwork.com/our-community/market-research-for-charities/) - [FMCG](https://angelfishfieldwork.com/our-community/fmcg-market-research/) - [Consumer Health](https://angelfishfieldwork.com/our-community/consumer-health-market-research/) - [Audiences](https://angelfishfieldwork.com/audience-research/) - [Generation Alpha](https://angelfishfieldwork.com/our-community/market-research-with-children/) - [Generation Z](https://angelfishfieldwork.com/market-research-gen-z/) - [Millennials](https://angelfishfieldwork.com/recruitment/recruiting-for-market-research-with-millennials/) - [Generation X](https://angelfishfieldwork.com/our-community/gen-x-research/) - [Baby Boomer](https://angelfishfieldwork.com/participant-recruitment-for-over-60s/) - [Angelfish Opinions](https://angelfishfieldwork.com/about-us/angelfish-opinions/) - [Recruitment](https://angelfishfieldwork.com/research-participant-recruitment/) - [Customer Closeness](https://angelfishfieldwork.com/recruitment/customer-closeness/) - [Accompanied Shopping](https://angelfishfieldwork.com/recruitment/accompanied-shopping/) - [Customer Workshops](https://angelfishfieldwork.com/recruitment/customer-workshops/) - [Digital Ethnography](https://angelfishfieldwork.com/recruitment/ethnography/) - [Intercept Interviews](https://angelfishfieldwork.com/recruitment/intercept-interviews/) - [Design Sprints](https://angelfishfieldwork.com/recruitment/design-sprints/) - [Focus Groups](https://angelfishfieldwork.com/recruitment/focus-groups/) - [Market Research Online Communities](https://angelfishfieldwork.com/recruitment/market-research-online-communities/) - [User Experience Testing](https://angelfishfieldwork.com/recruitment/user-experience-testing/) - [User Research](https://angelfishfieldwork.com/recruitment/user-research-recruitment/) - Our Work - [Case Studies](https://angelfishfieldwork.com/market-research-case-studies/) - [Clients](https://angelfishfieldwork.com/clients/) - [Data Quality](https://angelfishfieldwork.com/market-research-data-quality/) - [Project Showcase](https://angelfishfieldwork.com/showcase/) - [Testimonials](https://info.angelfishfieldwork.com/testimonials) - Insights - [Blog](https://info.angelfishfieldwork.com/market-research-fieldwork-blog) - [Pulse Surveys](https://angelfishfieldwork.com/pulse-surveys/) - [Trends](https://angelfishfieldwork.com/ai-in-market-research/) - [AI in Market Research](https://angelfishfieldwork.com/ai-in-market-research/) - [Useful Resources](https://info.angelfishfieldwork.com/resources) - [Let’s Talk](https://info.angelfishfieldwork.com/market-research-fieldwork-quote) # Discover our recent blog posts [![diverse group of market research professionals](https://info.angelfishfieldwork.com/hs-fs/hubfs/6-Jul-24-2025-09-14-08-5306-AM.png?width=574&name=6-Jul-24-2025-09-14-08-5306-AM.png)](https://info.angelfishfieldwork.com/market-research-fieldwork-blog/inclusive-market-research-recruitment-tips) ## [5 Things You Should Be Doing for More Inclusive Market Research Recruitment](https://info.angelfishfieldwork.com/market-research-fieldwork-blog/inclusive-market-research-recruitment-tips) Inclusive recruitment is about more than fairness. It’s about accuracy. If the people taking part... [Read the full blog](https://info.angelfishfieldwork.com/market-research-fieldwork-blog/inclusive-market-research-recruitment-tips) [![over 60s sharing their thoughts](https://info.angelfishfieldwork.com/hs-fs/hubfs/Untitled%20design%20(3)-Jul-17-2025-07-50-37-3086-AM.png?width=574&name=Untitled%20design%20(3)-Jul-17-2025-07-50-37-3086-AM.png)](https://info.angelfishfieldwork.com/market-research-fieldwork-blog/over-60s-market-research-pulse-survey) ## [Over-60s Market Research: Insights from Our 2025 Pulse Survey](https://info.angelfishfieldwork.com/market-research-fieldwork-blog/over-60s-market-research-pulse-survey) At Angelfish Fieldwork, our Pulse Surveys aim to uncover authentic insights straight from real... [Read the full blog](https://info.angelfishfieldwork.com/market-research-fieldwork-blog/over-60s-market-research-pulse-survey) [![Gen Z using smartphones to participate in market research](https://info.angelfishfieldwork.com/hs-fs/hubfs/1-Jul-11-2025-08-58-45-3617-AM.png?width=574&name=1-Jul-11-2025-08-58-45-3617-AM.png)](https://info.angelfishfieldwork.com/market-research-fieldwork-blog/gen-z-sensitive-topics-online-research-communities) ## [Gen Z Market Research Communities: Sensitive Topics Done Safely & Well](https://info.angelfishfieldwork.com/market-research-fieldwork-blog/gen-z-sensitive-topics-online-research-communities) Why Are Gen Z So Hard to Reach? Gen Z are often called the loneliest generation, with 73% reporting... [Read the full blog](https://info.angelfishfieldwork.com/market-research-fieldwork-blog/gen-z-sensitive-topics-online-research-communities) [![paper figures representing online research community](https://info.angelfishfieldwork.com/hs-fs/hubfs/46.png?width=574&name=46.png)](https://info.angelfishfieldwork.com/market-research-fieldwork-blog/engage-participants-in-your-online-research-community) ## [How to Engage Participants in Your Online Research Community](https://info.angelfishfieldwork.com/market-research-fieldwork-blog/engage-participants-in-your-online-research-community) Creating a successful Market Research Online Community (MROC) isn’t just about setting up a... [Read the full blog](https://info.angelfishfieldwork.com/market-research-fieldwork-blog/engage-participants-in-your-online-research-community) [![person preparing to write market research screener](https://info.angelfishfieldwork.com/hs-fs/hubfs/Untitled%20design%20(3)-Jun-27-2025-09-37-39-2384-AM.png?width=574&name=Untitled%20design%20(3)-Jun-27-2025-09-37-39-2384-AM.png)](https://info.angelfishfieldwork.com/market-research-fieldwork-blog/ai-written-market-research-screeners) ## [Human vs. AI: What’s the Future of Market Research Screener Writing?](https://info.angelfishfieldwork.com/market-research-fieldwork-blog/ai-written-market-research-screeners) At the AQR’s Powering Insights: Fieldwork & Ops Unleashed event in June 2025, we posed a simple... [Read the full blog](https://info.angelfishfieldwork.com/market-research-fieldwork-blog/ai-written-market-research-screeners) [![Angelfish Fieldwork have signed the Global Data Quality Pledge](https://info.angelfishfieldwork.com/hs-fs/hubfs/35.png?width=574&name=35.png)](https://info.angelfishfieldwork.com/market-research-fieldwork-blog/fieldwork-agency-data-quality) ## [Why Use a Fieldwork Agency? Trust, Transparency & Data Quality](https://info.angelfishfieldwork.com/market-research-fieldwork-blog/fieldwork-agency-data-quality) What does ‘quality’ really mean in qualitative research today? It’s a deceptively simple question... [Read the full blog](https://info.angelfishfieldwork.com/market-research-fieldwork-blog/fieldwork-agency-data-quality) [![group of over 60s with smartphone](https://info.angelfishfieldwork.com/hs-fs/hubfs/32.png?width=574&name=32.png)](https://info.angelfishfieldwork.com/market-research-fieldwork-blog/recruiting-over-60s-in-market-research) ## [Recruiting the Over-60s: Why It’s Time to Rethink the ‘Older Audience’](https://info.angelfishfieldwork.com/market-research-fieldwork-blog/recruiting-over-60s-in-market-research) When it comes to recruiting participants aged 60 and over for market research, too often they’re... [Read the full blog](https://info.angelfishfieldwork.com/market-research-fieldwork-blog/recruiting-over-60s-in-market-research) [![People discussing participant recruitment methods](https://info.angelfishfieldwork.com/hs-fs/hubfs/25.png?width=574&name=25.png)](https://info.angelfishfieldwork.com/market-research-fieldwork-blog/research-recruitment-agency-measuring-success) ## [What Does a Research Recruitment Agency Do — And How Do You Measure Success?](https://info.angelfishfieldwork.com/market-research-fieldwork-blog/research-recruitment-agency-measuring-success) What Does a Research Recruitment Agency Do? A research recruitment agency finds, screens, and... [Read the full blog](https://info.angelfishfieldwork.com/market-research-fieldwork-blog/research-recruitment-agency-measuring-success) [![Summer holiday](https://info.angelfishfieldwork.com/hs-fs/hubfs/Untitled%20design%20(3)-3.png?width=574&name=Untitled%20design%20(3)-3.png)](https://info.angelfishfieldwork.com/market-research-fieldwork-blog/summer-holiday-trends-2025) ## [Summer Holiday Trends 2025: What UK Travellers Are Planning](https://info.angelfishfieldwork.com/market-research-fieldwork-blog/summer-holiday-trends-2025) From dream destinations to last-minute deals, we wanted to know: what do summer holiday trends look... [Read the full blog](https://info.angelfishfieldwork.com/market-research-fieldwork-blog/summer-holiday-trends-2025) [![person with market research checklist](https://info.angelfishfieldwork.com/hs-fs/hubfs/23.png?width=574&name=23.png)](https://info.angelfishfieldwork.com/market-research-fieldwork-blog/common-pitfalls-in-market-research-recruitment) ## [4 Recruitment Pitfalls to Avoid in Market Research](https://info.angelfishfieldwork.com/market-research-fieldwork-blog/common-pitfalls-in-market-research-recruitment) If you’ve ever had a research project derailed by a last-minute dropout or spent hours trying to... [Read the full blog](https://info.angelfishfieldwork.com/market-research-fieldwork-blog/common-pitfalls-in-market-research-recruitment) [Previous \>\>](https://info.angelfishfieldwork.com/market-research-fieldwork-blog/page/5) [All posts \>](https://info.angelfishfieldwork.com/market-research-fieldwork-blog/all) [Next \>](https://info.angelfishfieldwork.com/market-research-fieldwork-blog/page/7) ### Blog Archive - [Accessibility Recruitment (2)](https://info.angelfishfieldwork.com/market-research-fieldwork-blog/topic/accessibility-recruitment) - [Accompanied Shopping (10)](https://info.angelfishfieldwork.com/market-research-fieldwork-blog/topic/accompanied-shopping) - [AI & Market Research (6)](https://info.angelfishfieldwork.com/market-research-fieldwork-blog/topic/ai-market-research) - [Audiences (5)](https://info.angelfishfieldwork.com/market-research-fieldwork-blog/topic/audiences) - [Baby Boomers (5)](https://info.angelfishfieldwork.com/market-research-fieldwork-blog/topic/baby-boomers) - [Charity Market Research (3)](https://info.angelfishfieldwork.com/market-research-fieldwork-blog/topic/charity-market-research) - [Consumer Health (4)](https://info.angelfishfieldwork.com/market-research-fieldwork-blog/topic/consumer-health) - [Customer Closeness (7)](https://info.angelfishfieldwork.com/market-research-fieldwork-blog/topic/customer-closeness) - [Data Quality (4)](https://info.angelfishfieldwork.com/market-research-fieldwork-blog/topic/data-quality) - [Design Sprint (4)](https://info.angelfishfieldwork.com/market-research-fieldwork-blog/topic/design-sprint) - [Digital Ethnography (8)](https://info.angelfishfieldwork.com/market-research-fieldwork-blog/topic/digital-ethnography) - [FMCG (3)](https://info.angelfishfieldwork.com/market-research-fieldwork-blog/topic/fmcg) - [Focus Groups (14)](https://info.angelfishfieldwork.com/market-research-fieldwork-blog/topic/focus-groups) - [Generation Alpha (13)](https://info.angelfishfieldwork.com/market-research-fieldwork-blog/topic/generation-alpha) - [Generation X (3)](https://info.angelfishfieldwork.com/market-research-fieldwork-blog/topic/generation-x) - [Generation Z (12)](https://info.angelfishfieldwork.com/market-research-fieldwork-blog/topic/generation-z) - [Market Research Recruitment (25)](https://info.angelfishfieldwork.com/market-research-fieldwork-blog/topic/market-research-recruitment) - [Market Research Screener (3)](https://info.angelfishfieldwork.com/market-research-fieldwork-blog/topic/market-research-screener) - [Media Market Research (1)](https://info.angelfishfieldwork.com/market-research-fieldwork-blog/topic/media-market-research) - [Millennials (7)](https://info.angelfishfieldwork.com/market-research-fieldwork-blog/topic/millennials) - [News (3)](https://info.angelfishfieldwork.com/market-research-fieldwork-blog/topic/news) - [Online Communities (19)](https://info.angelfishfieldwork.com/market-research-fieldwork-blog/topic/online-communities) - [Online Focus Groups (5)](https://info.angelfishfieldwork.com/market-research-fieldwork-blog/topic/online-focus-groups) - [Online Qual (6)](https://info.angelfishfieldwork.com/market-research-fieldwork-blog/topic/online-qual) - [Participant Recruitment (19)](https://info.angelfishfieldwork.com/market-research-fieldwork-blog/topic/participant-recruitment) - [Pulse Surveys (16)](https://info.angelfishfieldwork.com/market-research-fieldwork-blog/topic/pulse-surveys) - [Qualitative Market Research (35)](https://info.angelfishfieldwork.com/market-research-fieldwork-blog/topic/qualitative-market-research) - [Retail Market Research (12)](https://info.angelfishfieldwork.com/market-research-fieldwork-blog/topic/retail-market-research) - [User Experience Testing (9)](https://info.angelfishfieldwork.com/market-research-fieldwork-blog/topic/user-experience-testing) - [User Research Recruitment (8)](https://info.angelfishfieldwork.com/market-research-fieldwork-blog/topic/user-research-recruitment) - [Ways of Recruiting Participants for Research (1)](https://info.angelfishfieldwork.com/market-research-fieldwork-blog/topic/ways-of-recruiting-participants-for-research) See all   [![Angelfish Fieldwork ](https://info.angelfishfieldwork.com/hs-fs/hubfs/AngelfishFieldwork%20_January2019/Images/af-wo2.png?width=200&height=68&name=af-wo2.png)](https://angelfishfieldwork.com/) [![MRS evidence matters](https://angelfishfieldwork.com/wp-content/uploads/2025/04/em-new.png)](https://www.mrs.org.uk/) [![MRS evidence matters](https://angelfishfieldwork.com/wp-content/uploads/2025/04/rac-new.png)](https://www.mrs.org.uk/learningCPD/recruiter-accreditation-scheme) [![highly commended logo white](https://angelfishfieldwork.com/wp-content/uploads/2024/08/mrs-2024.png)](https://www.mrs.org.uk/awards/oppies)[![cyberEssentials logo](https://angelfishfieldwork.com/wp-content/uploads/2023/12/cyberEssentials-logo-300x142.png)](https://www.ncsc.gov.uk/cyberessentials/overview) [![GDQ Logo](https://angelfishfieldwork.com/wp-content/uploads/2025/06/gdq-footer.png)](https://www.globaldataquality.org/excellence-pledge)[![](https://angelfishfieldwork.com/wp-content/uploads/2025/06/mrs-inclusion-wo.png)](https://www.mrs.org.uk/resources/ceo-inclusion-pledge) ##### RECRUITMENT - 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