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Discover our recent blog posts
5 Mistakes in Focus Group Research (And How to Avoid Them)
Focus group research is one of the most popular research methodologies. It offers several benefits...
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January Health Goals: What We Learned from the Angelfish Community
As 2025 begins, we're all about fresh starts and healthy habits. To capture the pulse of the...
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What is Digital Ethnography?
Digital ethnography, also known as digital immersion, is a modern research method that studies...
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What is a focus group and how can it benefit your market research?
The lowdown on focus groups Focus groups are one of the most effective and popular market research...
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Meet the Sales Team: Emma and Harry
Introducing our wonderful sales team, your first point of contact at Angelfish Fieldwork. Angelfish...
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10 Tips for Conducting Market Research with Children & Young People
Qualitative market research with children and young people is an area that is continuing to grow in...
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Top 10 Tips for Moderating Successful Focus Groups
Running successful focus groups requires a great moderator who can bring out the best in...
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The Potential of AI in Market Research
Artificial Intelligence (AI) is rapidly transforming many industries, and market research is no...
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Back to School 2024: What We Learned from Parents
How did parents feel about kids going back to school this year? We conducted a survey to find out....
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Election Results 2024: What We Learned from the Public
On the morning the General Election results were announced, we conducted a pulse survey to capture...
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