Learn more about recruitment! | Lisa Boughton (2)

Online vs face-to-face market research post-Covid: Which is best for your project?

Following the COVID-19 pandemic, should market researchers be recruiting participants for research... Read the full blog

Once you’ve established the feasibility of your project and decided on a sample size, it’s time to... Read the full blog

It’s one thing to know how to recruit users for user research... …but keeping them engaged before... Read the full blog

User research is a rapidly growing field – and increasingly in demand from brands and businesses. Read the full blog

The Market Research Society describes an incentive as “any benefit offered to respondents to... Read the full blog

We all know that the customer is king. As brands compete to become more customer-centric, it’s more... Read the full blog

Discover the results from our latest survey, which explores people’s purchasing decisions, festive... Read the full blog

While ideally you want to take your time with both online and face-to-face usability testing, it’s... Read the full blog

The success of your research depends on a lot of factors - and the level of respondent engagement... Read the full blog

A design sprint is a powerful insight tool that enables you to get things done - fast. It combines... Read the full blog