Discover our recent blog posts

Lisa Boughton

Lisa is the director of Angelfish Fieldwork and Angelfish Opinions
Find me on:

Recent Posts

Is AI the future of customer experience?

AI is something of a buzzword right now - especially when it comes to how it can transform the... Read the full blog

Six reasons why a local fieldwork agency will find better respondents

These days, the world is smaller and more interconnected than ever before. However, when it comes... Read the full blog

Easy-to-follow advice for expert validation

So you've conducted your feasibility assessment, briefed your agency, and started recruiting... Read the full blog

Why you should always carry out a feasibility test

Before starting any type of market research recruitment, you should always carry out a thorough... Read the full blog

When do I need a full service market research agency?

When you kick off your qualitative market research study, there are a number of things to consider.... Read the full blog

How technology is changing market research

The market research world has undergone some serious advances over the past 20 years, with new... Read the full blog

What Is Mobile Ethnography? Tips to Maximize Engagement

Mobile ethnographyis a powerful qualitative research method that allows participants to document... Read the full blog

The Power of Social Media in Recruiting Fresh Research Participants

Social media has never been more popular. 82.2% of the UK population use social media, with the... Read the full blog

How Facebook can help you recruit niche audiences

When kicking off a market research study, one of the first steps is always determining what kind of... Read the full blog

Digital Ethnography: Deepen Insights with Mobile Diary Tasks

Mobile ethnography is a powerful tool that allows researchers to gather in-the-moment insights from... Read the full blog