Discover our recent blog posts

How to make the most out of your insight budget

Market researchers are under pressure to deliver more strategic, in-depth insights faster than ever... Read the full blog

Meet the team: five minutes with Kelly

At Angelfish, one of the things we pride ourselves on most is the people in our team and the... Read the full blog

Understanding consent in market research: why this shouldn't hold you back

When carrying out market research, one of the first and most important things you need to do is... Read the full blog

How technology can make your accompanied shop even more awesome

The reason accompanied shops are such a great methodology is that they replicate real-life shopping... Read the full blog

How to achieve maximum engagement in your accompanied shop

So, you’ve decided to conduct an accompanied shop and you’ve worked tirelessly to source the best... Read the full blog

How to use the power of social to recruit for your next accompanied shop

In our previous article, we explained what accompanied shopping is and why it is such a popular... Read the full blog

Accompanied shopping 101

In today’s world, the customer is becoming increasingly important. As brands fight to become more... Read the full blog

Four tips on how to recruit Gen Z for market research

Ah, Generation Z. Teenagers today have got a bit of a bad reputation when it comes to market... Read the full blog

Let’s hear it for the dads! Why market research isn’t just about mums

There’s no denying that the subject of gender equality is all over the media at the moment. But the... Read the full blog

Is human experience the new customer experience?

“The purpose of business is not to make a profit but to satisfy the needs and expectations of... Read the full blog