How to achieve maximum engagement in your accompanied shop
So, you’ve decided to conduct an accompanied shop and you’ve worked tirelessly to source the best... Read the full blog
How to use the power of social to recruit for your next accompanied shop
In our previous article, we explained what accompanied shopping is and why it is such a popular... Read the full blog
Accompanied shopping 101
In today’s world, the customer is becoming increasingly important. As brands fight to become more... Read the full blog
Four tips on how to recruit Gen Z for market research
Ah, Generation Z. Teenagers today have got a bit of a bad reputation when it comes to market... Read the full blog
Let’s hear it for the dads! Why market research isn’t just about mums
There’s no denying that the subject of gender equality is all over the media at the moment. But the... Read the full blog
Is human experience the new customer experience?
“The purpose of business is not to make a profit but to satisfy the needs and expectations of... Read the full blog
How to make the most out of your market research budget
In an age where cost effectiveness is so important, it’s vital that you know how to justify your... Read the full blog
Back to basics: everything you need to know about GDPR in market research
The General Data Protection Regulation (GDPR) was introduced in May 2018. It was brought in to... Read the full blog
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